Discover how
the future
is being built.
Supercool Newsletter
Inside the companies and technologies shaping the low-carbon economy.
Discover how the future is being built.
Get Supercool
Gain weekly insights into fast-growing companies and solutions that cut carbon, boost profits, and improve modern life.
Podcast
The Supercool podcast features conversations with the founders, executives, and operators building the future.
Each week, climate tech founder, author, and media personality Josh Dorfman explores solutions that are upending the status quo—not simply because they cut carbon, but because they deliver more value.
Supercool helps you understand what these innovators are building, why their solutions are winning, and how they will make the future better than the way things work today.
Each week, climate tech founder, author, and media personality Josh Dorfman explores solutions that are upending the status quo—not simply because they cut carbon, but because they deliver more value.
Supercool helps you understand what these innovators are building, why their solutions are winning, and how they will make the future better than the way things work today.
Hi, I’m Josh Dorfman
As a climate entrepreneur, I’ve built sustainable consumer, manufacturing, and media companies. In 2021, I co-founded Plantd, a carbon-negative building materials manufacturer named to Fast Company’s list of The World’s Most Innovative Companies.
I’m also the creator of The Lazy Environmentalist, a media brand that helped consumers discover convenient and cost-effective ways to live more sustainably.
What began in a soundproofed closet in my Brooklyn apartment grew into a daily radio show on SiriusXM, an award-winning reality series on Sundance Channel, two books, a calendar, and appearances on Morning Joe, The Martha Stewart Show, Wake Up With Al, and Fox & Friends.
We created Supercool because we know humanity can solve climate change—and that the best solutions do more than cut carbon. They create better products, stronger businesses, and a better way of living.
Supercool tells the stories of the companies winning customers, taking market share, and turning the low-carbon economy into the fastest economic transformation in history.
We’re excited to share them with you.
Newsletter
Delivered once a week. Read in under five minutes.
✅ Case studies on what leading climate companies are building and why customers want it.
✅ Lessons from the founders, executives, and operators growing these businesses.
✅ Clear explanations of how their products work, how they compete, and what their success means for the future.
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